Lane Automotive

Automotive
Watervliet, Michigan, 49098

More About Us

The Pledge we Make to Employees that Join our Team

We pride ourselves on our passionate culture, where our team continuously shows care for one another and inspires others inside and outside of the company to become a part of something bigger than ourselves. From hosting and sponsoring car-related events such as the annual Safety Summit to supporting racetracks and organizations around the region, Lane Automotive remains committed to the motorsports industry. Likewise, we feel that giving back to our local community is equally important and why we are involved in a number of activities and organizations

What we do (products & services)

Founded by George Lane in 1964, Lane Automotive started out as a small, local speed shop helping to bring high-performance parts available in the big cities to small-town Southwest Michigan. It quickly grew into a powerhouse in the performance and racing industry and serves as the parent company of Motor State Distributing, its wholesale warehouse distribution division, as well as performance brands Allstar Performance, QuickCar, Ti22 Performance, MPD Racing, and ShurTrax. The Lane Automotive showroom, a 10,000 square foot dream destination for performance enthusiasts, is located within the company headquarters in Watervliet, Michigan, and backed by a 350,000 square foot on-site distribution center stocking over 100,000 different part numbers.

How we handle employee recognition or appreciation programs

When someone stands out from the crowd through hard work, dedication, and innovation, they deserve some appreciation! From special service spot bonuses to our peer-nominated Hard Chargers program, we reward those who demonstrate their passion and positive work ethic.